Did you know that you are not allowed to share the AdSense income report, as per Google terms and conditions? Read this article to learn more about the AdSense policies regarding sharing your AdSense earnings and report.
You may have seen several bloggers and webmasters proudly sharing their AdSense performance reports and statistics through social media and their websites. But as per their terms and conditions, AdSense publishers are not allowed to disclose click-through-rates and performance related statistics to others.
It is a common misunderstanding among many bloggers that sharing AdSense earnings report in the form of screenshots are allowed by Google. Some publishers usually strike out or fade only the CTR and publish the remaining information. However, if you read the AdSense terms and conditions carefully, you will see that Google allows you to share only the “gross payments to you” and not the earnings/performance reports.
AdSense terms and policies regarding disclosure of earnings data
Here is the relevant extract from the localized terms and conditions:
You agree not to disclose Google Confidential Information without our prior written consent. “Google Confidential Information” includes: (a) all Google software, technology and documentation relating to the Services; (b) click-through rates or other statistics relating to Property performance as pertaining to the Services;
Notwithstanding this Section 9, you may accurately disclose the amount of Google’s gross payments resulting from your use of the Services.
AdSense terms and conditions explicitly states that click-through rates are considered to be confidential information and probably that is the reason many publishers fade out only that while sharing AdSense earnings data. However, it has to be noticed that “other statistics relating to Property performance” are also considered to be confidential and not to be disclosed, as per the policies. While a special emphasis is given for the CTR, the general statement “other statistics relating to Property performance” means anything under the “Performance Reports” in AdSense dashboard comes under confidential information. This means, you cannot disclose or share your estimated daily earnings, AdSense page views, clicks, CTR, CPC, RPM etc.
It is better not to publish screenshots of your AdSense reports in any case. In case you really need to make such screenshots, make sure you do not include your AdSense login id, pub id, site names, urls or any other identifying information from it.
However, since Google allows you to share the gross payments, it is perfectly okay to share screenshots of the payment cheques you receive from Google, even though I personally do not prefer doing that just because of privacy and security issues.
Can Google disable your AdSense account for sharing your earnings
Of course they can. If you violate any of the AdSense policies (and for many other reasons), Google can disable your AdSense account. However, I haven’t heard of any cases where Google warned or disabled any publishers for sharing their earnings data. However, if you depend on the AdSense income for living, it is a good idea to stay safe and avoid any violations of AdSense policies so that you can continue to enjoy your online income.
Very good article Abhay on the terms and policy of Google AdSense. I think that’s why I see black mark on almost everywhere whoever discloses their payment proofs. thanks for sharing!!!
Yes this post is for some newly bloggers who can’t read google adsense policies.